This certification is designed for anyone interested in knowing more about Corporate Sales; learning key concepts in Corporate Sales as defined in the SMstudy® Guide; and gaining a basic understanding of the Sales and Marketing framework that helps to manage sales and marketing efforts in...

SMstudy® Certified Corporate Sales Professionals are facilitators who ensure that the corporate sales process is effectively followed to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. They guide the company in the processes required for generating B2B sales and retaining...

SMstudy® Certified Corporate Sales Specialists manage the complete sales process—including the pre-sales processes of understanding the company’s sales value proposition, creating a suitable sales channel network, planning sales governance, setting sales targets, creating appropriate marketing assets and creating compensation structures. They are also adept at...

SMstudy® Certified Corporate Sales Experts provide guidance on activities related to building strong business relationships; successfully work with other businesses to help them see the value in the company’s products and services; understand procurement management; conduct effective negotiations with other organizations; and oversee leads generation,...